Where does TruTV come up with these viewer numbers

[Orangemen]

45 million watches hard core pawn?

32 million watched that bloopers show?

I'd be shocked if you found 20 million people who have heard of either of these 2 shows.

 

[mscanlo]

cumulative over a season probably, or over a few seasons. not unique viewers.

 

[bevosu]

Their programming sucks.