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[QUOTE="OttosShoes, post: 5263622, member: 10231"]
I don't think anybody really can know for sure, NCAA really screwed the pooch on it.

NIL dollars just aren't regulated; we've a few collectives (SU Football NIL, Orange United, etc.) who would know what they have to work with, but they're a bit like talent agencies brokering deals. There's nothing stopping companies from going straight to the agents of athletes that have them, or even the athletes themselves.

Say somebody opened up a restaurant on Erie Blvd and they wanted Mike Williams to be the face of it. They could potentially DM him on Insta and work out a deal, which at some level involves coming to Syracuse. Nobody needs to know the details of that deal except the people that made it and the IRS, and for the most part nobody is going to be inclined to share those details. If you publicize what you pay your talent, it just invites somebody else to come in and start a bidding war.

In other words, it's all one big silent auction.
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