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Message: [QUOTE="TheCusian, post: 1394309, member: 2585"] Ha. Exercises in missing the point. It's been a PR nightmare, for sure. But here's what no one in the media gets: 1. Gross "retired" the number. But then said someone could wear it if judged worthy by a committee. Also said "we don't retire" numbers at Syracuse. Just one of the many gaffes by him. [B]Basic truth: A player could be given the number if Floyd and his committee say so. [/B] 2. At the ceremony and on Twitter and on the radio after the ceremony: #44 is Back! Fine print and [B]Basic truth: A player could be given the number if Floyd and his committee say so. [/B] 3. Next day after McNabb spouts off they reiterate in a poorly written press release this [B]Basic truth: A player could be given the number if Floyd and his committee say so. [/B] So in retrospect, every single one of those events changed nothing and made things more muddy. One could argue that with an AD in place the right move now would have been: Make a big deal about how #44 is back at the ceremony involving the ground breaking and Floyd Little. Go on twitter. Grant interviews on radio, ESPN. If McNabb spouts off - contact him and explain what's up. Allow him to disagree if he chooses. Grant more interviews, do more radio, and go on ESPN to explain that the right decision is to have it in the rotation and stand your ground, make a big deal, have some balls (maybe have Floyd on Outside the Lines? Tirico?) ... reiterate [B]Basic truth: A player could be given the number if Floyd and his committee say so. [/B] Now you have a 3-day story the highlights the greatness of the former #44's, the new improvements for FB (IPF/44 plaza), and you've stood your ground and stood up to one of your biggest former stars - [I]because you believe in what you've done.[/I] You've also built excitement and buzz for when your biggest recruit in 10 years runs out of the tunnel in 2016 wearing the #44. AND they talk about the whole damn thing again. This is not hard. [/QUOTE]

Verification: What is a Syracuse fan's favorite color?