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Message: [QUOTE="PhatOrange, post: 1822679, member: 229"] soccer is well, soccer. Maybe lax wont go past niche, but I’m making my predictions based on the growth of the sport and the growing popularity of MLL. This is also the type of content that will fill up a ‘digital network’ and the ACC network. It’s popular. I don’t think it’s a coincidence that colleges are adding the sport as mentioned below, (even colleges in Alabama are adding the sport) and Cleveland St and Hampton are adding men’s D1. Why would they in light of expenses and title 9 ? [B]Utah looks like they’re making the jump here shortly.[/B] [URL="http://www.todaysu.com/around-the-u/utah-might-add-lacrosse-and-thats-a-bigger-deal-than-you-realize/"]Utah might add lacrosse, and that's a bigger deal than you realize - Today's "U"[/URL] [I]Growth of lacrosse, particularly in the Pac-12, is potentially a big deal even if you aren’t a fan of the sport. Television contracts and the growth of broadcast institutions such as the Pac-12 Network are huge factors as more potential shakeups loom on the college sports landscape.[/I] [I][B][URL='http://www.todaysu.com/u-news/pac-12-announces-streaming-deal-with-twitter/']With streaming and mobile options continuing to evolve[/URL] [/B]the major conferences are more than ever in the business of creating content as much as sponsoring sports. Lacrosse expansion fits both bills, giving a league such as the Pac-12 games to sell to its TV partners and more incentive for cable and satellite providers to get the Pac-12 Network on in big East Coast markets such as New York/New Jersey and Washington D.C./Baltimore.[/I] [I]It’s likely no coincidence the Big Ten, the league that pioneered the idea of a conference TV network, has begun sanctioning lacrosse.[/I] [I]If BYU and other Pac-12 schools are prepared to follow Utah, the Utes relatively quiet move is potentially a very big deal for all of college sports.[/I] [B] Growth[/B] This is a US Lacrosse article from a year ago. [URL="http://www.uslacrosse.org/multimedia-center/press-releases-news/postid/945/national-lacrosse-participation-grows-35-percent-in-2014.aspx"]National Lacrosse Participation Grows 3.5 Percent in 2014[/URL] A total of 39 schools added varsity programs in 2014 alone, including NCAA Division I men’s programs at Boston University, Furman, Monmouth and Richmond and women’s programs at Colorado, Elon, Mercer and Michigan. [B]NCAA Report[/B] [URL="http://www.uslacrosse.org/multimedia-center/blog/postid/1084/ncaa-report-lacrosse-is-fastest-growing-college-sport.aspx"]NCAA Report: Lacrosse is Fastest-Growing College Sport[/URL] [B]New Varsity College Programs[/B] [URL="http://thegrowthblog.blogspot.com/p/new-varsity-college-programs.html"]New Varsity College Programs ~ The Growth Blog - Chronicling the Growth of the Sport of Lacrosse[/URL] [/QUOTE]

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