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[QUOTE="reedny, post: 1694879, member: 1423"]
I agree, and this is a good explanation of how Raycom became involved even though it brings no "value" whatsoever to the conference media rights table. I think the league, and specifically SU (and other members North of carolina) need to be much more careful in negotiating the terms of these media agreements. Not only could Northern ACC schools increase their 3d tier revenues by eliminating unnecessary "distributors" like Raycom, they could also expand their brand exposure to recruits, alums and fans. These viewers support the program but get shafted every time Raycom sells SU games to sleezy outfits like FOX that have no actual plans to air the games in the prime viewing areas.

ESPN brings lots of cash to the table, but it's also part of the problem. ESPN3, for example, is the media equivalent of an emergency parachute. It's fine as a backup, but as the primary broadcast it's no fun to use and offers little to anyone outside SU's existing fan base. Even for diehards, it's a PIA to use and half the controls don't work -- if the signal doesn't drop first. So ESPN should either  or get off the pot - if it's not going to air a game on a real channel, then it should be released to regional carriers that are contractually committed to televise the game. No more "blackouts", scheduling conflicts and excuses. We're in the best BB conference in the nation ... there's no reason on earth why SU fans should be scrambling around to see their team play.

I hope Coyle is aware of these problems because the Raycom/ESPN3 media circus needs to stop.
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