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Message: [QUOTE="Moontan, post: 1383388, member: 166"] Having a marketing/promotions person as a consultant/advisor or even someone on the staff is a good idea. Someone who hasn't spent time in an athletic department (preferably P5) is going to struggle as AD. Ideally you'd find someone who has 10+ years on the staff at one or two institutions (at least one P5) followed by a stint as AD at a G5 program. A stint that does not involve any NCAA sanctions. If that person spent some time on the Hill then that's a bonus. One person with a similar background, albeit D-III, has been mentioned here. Another pool of candidates would have the same 10 years of experience followed by executive/marketing experience, coupled with fiscal responsibilities, in the sporting world. At least one such person has been mentioned here a few times. Methinks Kent will find the right person... and wait to hire until he does. [/QUOTE]