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[QUOTE="reedny, post: 1792667, member: 1423"]
The rights deal was inked 35 years ago, a point in time (as you point out) where college naming rights were not as common. No doubt carrier made out, although I'm not criticizing them for contributing. It's just a new day.

The corporate outsourcing issue is relevant b/c there's some doubt that people still want Carrier's name on the facility (the Mexico stunt didn't go over very well). Even if they did, what are the rights worth and will an essentially new stadium (with no Dome) allow SU to get out of the old deal? My inclination is that they will be let out of the contract. Even if the same "Dome" existed (which it arguably won't), Courts abhor "perpetual" contracts.

I think the Yum (Dumb?) arena went for $13.5M a few years ago, and that's only for basketball (not FB, a bigger crowd). Some estimates are that the ANNUAL naming rights are $1M: [URL='http://www.syracuse.com/orangesports/index.ssf/2016/05/carrier_dome_renovation_syracuse_university_may_be_able_to_correct_1_million_mis.html']Carrier Dome renovation: Can Syracuse University correct $1 million mistake?[/URL]
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