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[QUOTE="JimBoston, post: 5705450, member: 1312"] Just to clarify things, revenue sharing and NIL are different. The revenue sharing is coming directly from the university and can be financed through media revenues, ticket sales, donations,... That is where the $20.5 million number comes from that is thrown around. Remember, football gets most of the revenue share and the "model" split is approximately 75% football, 15% mens basketball, 5% women's basketball, and 5% other sports although schools can and do adjust the mix, but these are the typical rev share targets. So, for men's basketball, the target under this model is ~$3.1 million, but the ACC schools were estimated to pay men's basketball a higher number, ~$4.4 million. The Big East is paying ~$5.7 million on revenue sharing to men's basketball, the most of any conference, but there is variation among the schools (think Seton Hall). NIL is SUPPOSED to come from businesses that pay athletes to represent their products and services. This is where alumni, boosters, local and national businesses come in to find opportunities to provide revenues to athletes. So, how are schools paying the basketball roster $10 million+ per year? Most of the money comes from NIL commitments that businesses make to the school for the athletes as most P4/P5 programs are using the model $3.1 million for revenue sharing for men's basketball. How does this impact a head coaching search? A coach knows the revenue sharing is there at all schools, so that is not a real competitive advantage for a school looking to hire a coach. So, he will want to understand the ability of the school to generate NIL opportunities for the athletes as that is the differentiator. So for Syracuse to be attractive to a top head coach candidate, Syracuse needs to be able to show that they can generate NIL opportunities that are comparable or higher than the other schools in the ACC. Remember, one of the reasons Kevin Willard left Maryland of the Big 10 to go to Villanova was due to better NIL support at Villanova and Villanova's positioning within their conference vs Maryland's positioning within their conference. [/QUOTE]
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