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[QUOTE="JimBoston, post: 5716273, member: 1312"]
I looked up athletic department revenues and expenses on the ACC wiki site.  It was enlightening, but confusing at the same time.  According to the 2023/2024 numbers:

Syracuse was #3 in men's basketball spending, #6 in football spending, and #10 in women's basketball spending.  But, Syracuse's athletic revenues were #16.  As a % of revenues, Syracuse is spending 60% on football, men's basketball and women's basketball which is much higher than the other ACC schools:  Duke 39%, BC 41%, Clemson 50%, Cal 43%, Louisville 40%.

So, it looks like, at least before revenue sharing, Syracuse was emphasizing the revenue sports.  But, it seems like Syracuse doesn't have as much wiggle room to increase spending on the Big 3 sports given they already make up 60% of athletic department spending.  Revenue sharing must be really pressuring the AD budget.

NIL is the new issue and it has to be the "support" issue everyone is talking about.  With the leadership transitions going on at Syracuse, it might be hard to get everybody aligned about what Syracuse needs to do to boost NIL opportunities, but hopefully that is what Blair was hired to do.  BTW, did anybody watch the NCAAs last night?  Multiple commercials (Invesco QQQ, Turbo Tax) involving UConn basketball players.  That is where Syracuse needs to get to with NIL, but probably it has to start locally.
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