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Crazy, But True: We Can Be a Perennial Top-10 Program Because of Academics (NIL)
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[QUOTE="pokercuse08, post: 4411928, member: 6535"] You could make it all encompassing, and a lot of this would overlap with other ways for athletes to make money after their playing days are done - whenever that day comes. Off the top of my head: NIL Landscape (9 credits) 1. Legal foundation, NCAA regulations - How to do this cleanly, includes some history 2. Current/future state of affairs - examples/stats on latest deals nationwide, types of businesses that fit best to work with, the entrepreneurial model vs. signing w/ an agent, where it's headed in the future (guest lectures maybe) 3. NIL case studies - Have junior/senior student athletes come in and share what they did and break it down, do the same with alums, and do the same w/ those on the NIL business side who have partnered up. Break one down each week, do a handful over the semester. Basic Communications (9 credits) 1. Intro level writing course 2. Intro level speaking course 3. Intro to digital communications Podcasting/Broadcasting (9 credits) 1. Intro to Podcasting/Broadcasting (equipment, platforms, basics, etc) 2. Broadcasting/Podcasting Practicum (record content in teams, listen back as a class, alums review it) 3. Ad sales in Podcasting/Broadcasting Social Media (6 credits) 1. Intro - platforms and content guidelines, how algorithms work 2. Monetization - how it works, how to make their content easy to monetize, how to get deals, how to get an agent for it Merchandising (6 credits) 1. Design/Sourcing/Branding 2. Sales - building a website, using an ecommerce platform, etc Marketing (6 credits) 1. How to get eyeballs on your podcast, merch site, etc 2. How to market your own name/image/likeness to increase the value Business (9 - 18 credits) 6 classes in business school to basically pick up a business minor, a few can be required and a few elective That's 60+ credits right there, although some might count more as pre-reqs... But you could also add elective specialization in some of those categories, and you could also have an "internship" or practicum course that is literally like a portal to partner up student athletes with each other, with NIL experts, businesses, etc to get started and have a professor oversee it and provide advice/education. A major is around 40 credits, right? Seems like this should be pretty easy to bundle together into one. [/QUOTE]
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Crazy, But True: We Can Be a Perennial Top-10 Program Because of Academics (NIL)
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