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Message: [QUOTE="cliftonparksufan, post: 1079676, member: 9"] No, that's not what I am arguing. Here is an interesting article from the other day that talks about how the "big" gains are on Univision. All that proves is that our countries population shift is turning more Hispanic and this we have already known from the last election. I haven't watched enough World Cup to see what commercials are being run and who they are targeting but if I was an advertiser it's only common sense that it is the Hispanics and the younger white males that are watching. So I guess no one is wrong in all 18 pages in this thread. The World Cup is much more popular than in 2010 in the USA. No question about it. However it is the influx in the population of Hispanics that is driving the ratings up. Not the White Males, not the White Females, not the Black males and not the Black females. Univision is kicking the crap out of ESPN head to head. Anyways here are some of the quotes from this article: [url]http://tvbythenumbers.zap2it.com/2014/07/05/univision-deportes-2014-world-cup-audience-reaches-close-to-74-million-total-viewers/279693/[/url] [B]During the quarterfinal match between France vs. Germany ([URL='http://syracusefan.com/x-apple-data-detectors://7']12:00 p.m.-2:00 p.m. ET[/URL]), Univision was the highest rated broadcast station among: [/B] [LIST] [*][B]Total Viewers and Adults 18-49 Los Angeles, New York, Miami, Houston, Dallas, Chicago, San Francisco, Phoenix and Sacramento[/B] [*][B]Adults 18-34 in Los Angeles, New York, Miami, Houston, Dallas, Chicago, San Francisco and Phoenix[/B] [/LIST] [B] Univision stations outdelivered the same match on ESPN2 among: · Total Viewers in Los Angeles, Miami, Houston and Dallas · Adults 18-49 and Adults 18-34 in Los Angeles, Miami, Houston, Dallas and Phoenix In fact, the Univision station in Miami had more than three times the audience of ESPN 2 among Total Viewers and Adults 18-34 and more than four times ESPN2’s audience among Adults 18-49. During the quarterfinal match between Brazil vs. Colombia ([URL='http://syracusefan.com/x-apple-data-detectors://8']4:00 p.m.-6:00 p.m. ET[/URL]), Univision was the highest rated broadcast station among: [/B] [LIST] [*][B]Total Viewers, Adults 18-49 and Adults 18-34 in Los Angeles, New York, Miami, Houston, Dallas, Chicago, San Francisco, Phoenix and Sacramento[/B] [/LIST] [B] Univision stations outdelivered the same match on ESPN2 among: · Total Viewers and Adults 18-49 in Los Angeles, Miami, Houston, Dallas and Phoenix [/B] [LIST] [*][B]Adults 18-34 in Los Angeles, New York, Miami, Dallas and Phoenix[/B] [/LIST] [B] In fact, the Univision station in Miami had more than twice the audience of ESPN2 among Total Viewers, Adults 18-49 and Adults 18-34; and in Houston, the Univision station had more than twice ESPN2’s audience among Adults 18-49 and Adults 18-34. DIGITAL HIGHLIGHTS: [/B] [LIST] [*][B]20 for 20: Twenty days into the 2014 World Cup, Univision Digital has recorded its top twenty most trafficked days ever.[/B] [*][B]The Brazil vs. Colombia and France vs. Germany matches are the most mobile driven live streams of the 2014 World Cup so far, 89% of the Brazil vs. Colombia live streams and 86% of the France vs. Germany live streams came from the Univision Deportes app.[/B] [*][B]The Univision Deportes app continues to rank among the top five free sports apps since the 2014 World Cup launch, in both the Google Play Store and the Apple App Store.[/B] [/LIST] [/QUOTE]

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