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Message: [QUOTE="Madbiker, post: 1064401, member: 312"] You only expand if the new addition creates enough additional revenue to increase every existing member's payout. Adding ND certainly accomplishes that. How does adding UConn alone accomplish that? I don't see it. It's not about having a good basketball program. That alone doesn't do it. A big problem for UConn is that it's a small market, a small state. Rutgers was attractive because NJ has almost 3 times the number of cable boxes. NY State has almost 6 times as many cable boxes and SU is the only big time college athletic program in the state. I agree with Geno that the only thing they can control is to win games. But that alone may not be enough unless the value equation changes. [/QUOTE]