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[QUOTE="Scooch, post: 1080854, member: 628"]
I've long advocated that SU do a better job of engaging potential fans within a "diamond of influence" (Utica to the east, Watertown to the north, Rochester to the west, Binghamton to the south).  So we're simpatico there.

I just think people don't understand marketing, and have unrealistic expectations of what it can yield.  Ultimately people come to sporting events more when the team is winning than when they are losing.  That dynamic occurs everywhere in this great nation of ours.  So you may be able to get additional people to sample the SU football experience, but you won't meaningfully and sustainably increase attendance without winning more games.  There's no black magic to it, it's pretty simple.

I live in CT, and no one markets more than the New York Yankees.  They also have a metro population of 20 million to draw from.  And last year they had their worst attendance in a decade. Because they weren't good.  It's not like the Yankee gameday experience was any worse than it was a couple years prior, other than the fact that the team wasn't worth going to see.

We drew 48K for Clemson last year.  We drew 45K for a Friday night game against WVU in 20011.  We drew 43K against BC in 2010.  We drew 48K for Marrone's first game against Minnesota.  All of which proves to me that the community is perfectly capable of turning out for football games.  We just gotta be better.
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