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Message: [QUOTE="44cuse, post: 99919, member: 693"] None. As long as the University and Boeheim are clean, they handle the messaging transparently, and they use their platform to raise awareness of the issue. Brands are built over time. The difference between PSU and SU is institutional control. SU's focus should be on clearly demonstrating that this was not an issue of institutional control. That this was the action(s) of an individual who did something awful. And JB is fine until any of those institutional control issues are brought forward. 44cuse [/QUOTE]