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[QUOTE="General20, post: 27671, member: 724"]
Very well said.  I know its a bit different, but I run a bocce ball league in Syracuse that used to be free to join and have all you can eat and drink for $5.  What I found is that when I upped the dues to $20 (still all you can eat and drink for $5, I never want to give that up), we actually got more people interested because people looked at it as something of value.   Weird and unintuitive, but true.

I know things are a lot different with major D1 college football than they are in the humble league I run, but, I know for sure that when the goal is to get people to come week after week you have to build value or increase the value of the product.

If SU's goal is to increase attendance for the Rutgers game, I'm sure this move will work well.  If their goal is to increase attendance long term it seems to me that charging something, even if its modest, would be a smart move, because you never want to devalue SU tickets to the point where SU students think of them as worthless. If you do you build the attitude of "I can always go next week, because the tickets are free anyway."
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