Reply to thread

Message: [QUOTE="A Clockwork Orange, post: 1132817, member: 16"] Well, if we're talking about say 25,000 to 30,000 baked in at every game, we're really only talking about 10,000 to 15,000. Yes, alums would be great, and it would be wonderful to get those folks back there as well. 10% doesn't tell us muc though, really proximity of alumni is what they should be thinking about. I'd love to see some data on where alums live, and how many are within say a three hour radius of the 'Cuse, six hour, etc... Reasonably, you can't expect someone who lives say, five hours away to be at every home game. That's 10 hours round trip and can become difficult week after week. When I was a new grad, that wasn't an issue. Now that I live about eight hours away it's tough to make it back for a weekend game. Of course I have a 2 year old and a pregnant wife, so that makes things more difficult. I think the athletic department would get more bang for their buck, if they were really heavily targeting the counties around Syracuse. There are a lot of people there that could be going to games regularly, and easily. For alums living a long way away it is a huge commitment to do that more than once or twice a year. You're not going to build a base off those people. For alums who are less than three hours away, you have a chance to make serious and important inroads there. I still think the easiest and most successful marketing plan would be to target extensively the counties surrounding Syracuse, and then target alums who live within three hours. Both of those things are important, and worth exploring. If we can all agree that the dome will be half filled for any game without marketing doing any work (the die hard crowd so to speak) then you're looking for between 15 and 25,000 other people each home game. With the amount of people in the surrounding areas, and the opportunity to reach out to alums in the general vicinity, this shouldn't be hard to accomplish. Of course, the team needs to win consistently, have top notch opponents IN THE DOME, (which they will now yearly in conference -- it's the OOC that would help this) and changing the cost of those sideline seats would help. At this point, it's about getting people to buy in long term -- and cheaper season ticket deals in seats that are going unsold (because of donation structures) could potentially go a long way towards that. [/QUOTE]

Verification: What is a Syracuse fan's favorite color?