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Message: [QUOTE="omniorange, post: 784132, member: 636"] Duke runs a capital campaign, like mostly everyone else does with targeted areas grouped around certain concepts or goals each with a different target goal of money to be raised. [url]http://dukeforward.duke.edu/overview/by-the-numbers[/url] The flaw, imho, in the SU campaign, was the lack of a specific area or areas for athletics to fall under. The facilities upgrade for all sports could have been more prominently featured under the "Building Futures" goal. Endowed scholarships for student athletes could have been better featured as an aspect of the "Student Access and Support" part of the goal. Cheers, Neil [/QUOTE]