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Message: [QUOTE="nzm136, post: 2345768, member: 2531"] Imagine the ACC + PSU - it would t have been anywhere close to a $15 MM difference. And even then, $20 MM is a drop in the bucket to staying regionally relevant and keeping recruiting pipelines open (compare Nebraska in 1995 to Nebraska when they lost their ability to recruit and their status as 'the' big game in the southwest/plains). Markets and cable boxes only matter if they're attached to people who are interested in what you're selling.* Who honestly cares about RU athletics? And I'll give you UMD basketball, but what else? *see Adam Smith and the concept of supply and demand [/QUOTE]