That's boss -- but this was behind home plate (I'm on the Orioles' feed; and the screen no doubt rotates (though the trashy bit about the Jeter program on the right side remains static. Go Nats!).)
Looks like someone hasn't given up on the NYC strategy. Someone should ask him.
EDIT: I take it back -- I take it all back. Not only did the sign rotate to a steak discount, but No. 2 hit in the win. And people don't love baseball.
Adam Jones HR in the 9th came within a few feet of hitting the sign in the left field stands. Great because they showed the replay a couple times and ESPN will reshow it repeatedly.