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PLEASE READ: SyraCRUZ Tailgate Next Steps
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[QUOTE="Consigliere, post: 4949076, member: 559"] When we launched the SyraCRUZ Tailgate NIL Initiative as a bit of a lark 18 months ago, we had dreams of raising a few hundred dollars to rebrand our weekly Fine Mess Tailgate with the name of a single under-the-radar player and play our part in the NIL game in the way we felt it was intended. Fast forward a year and a half and your generosity has pushed things beyond our wildest dreams. Since its inception we have raised nearly $40,000, completed transactions with 28 different Syracuse student athletes across six sports and have become the focus of media outlets across Central New York for our revolutionary approach in supporting Syracuse Athletics. Such phenomenal growth has presented some logistical and operational challenges that border on unmanageable for a small team and I have been exploring opportunities to add efficiency to our processes while continuing to enhance our impact. It was important to us to abide by our guiding principles and retain a level of autonomy through this next phase and I am pleased to announce the next step in our journey. We are in final discussions to establish a partnership with OrangeUnited, the preferred NIL collective for Syracuse Athletics. I have been working with Mark Hayes, the general manager of OrangeUnited to explore synergies between our groups and craft a solution that will benefit the SyraCRUZ donor community, OrangeUnited’s impact, and the student athletes we support. This partnership will: · Provide additional benefits to SyraCRUZ Tailgate NIL donors including the opportunity to participate in a monthly subscription plan and, depending on level of support, invitations to meet the team events, access to an athlete portal where you can connect individually with Syracuse players and propose transactions for personalized interaction (social media posts, shout outs, personal appearances or one-on-one conversations), newsletter subscriptions, autographed memorabilia, VIP receptions and more. · Integrate fundraising efforts giving OrangeUnited access to the over 125 unique individuals who have made our SyraCRUZ initiative such a success. · At a minimum, maintain the level of support that we have provided to our partner student athletes with a naming deal with our title player, a secondary deal with another football player and guest appearances at every home tailgate with players from other sports. Our intention is to expand on this activity and offer even more opportunities to engage with Orange athletes. · Help to streamline the NIL collective landscape for Syracuse Athletics by consolidating two major channels into a single point of entry. · Ease the administrative burden by transitioning financial reporting, record keeping and transaction processing from a single individual using home-grown spreadsheets to a professional organization with the expertise, tools and ability to efficiently handle an enterprise of this magnitude. Our next steps will include drafting and agreeing to a Document of Understanding detailing roles and responsibilities for the transition phase and ongoing execution of the partnership. Mark Hayes and I will be working on this over the next few weeks and see it through to adoption. At that point I will turn over all carryover treasury to Orange United as well as our full set of donor records. The donor records include names, email addresses, syracusefan.com user names and dollar amount pledged and donated since we launched our project. Register includes only the data elements that you provided to me, but if you would like any information redacted, please email me at [EMAIL]dfl.consiglieres@gmail.com[/EMAIL] no later than February 1, 2024 and I will honor your request. I will remain active as an advisor and will solicit input from the rest of the Executive Committee to ensure our expectations are met including selection of the student athletes we work with. Feel free to reach out with any questions either via email listed above or on syracusefan.com where this communique will be posted in a new thread. In the meantime, please hold off on any further donations that you send to me. If you have already registered on Orange United, please post a note in the Community forum identifying yourself as a SyraCRUZ Tailgate NIL donor. Thank you all for your support and Go Orange! [/QUOTE]
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