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Message: [QUOTE="atom58, post: 3228894, member: 5312"] Here is an interesting quote from Outkick the Coverage (SEC homers): "It’s harder to grow your brand with only one broadcast partner. Because now what incentive will Fox, NBC, or CBS have to promote the SEC? None at all. That’s why the NFL, Major League Baseball, the NBA, the Big Ten, Pac 12, Big 12 and (likely the NHL in its next deal) all have multiple broadcast partners. Second, for ABC/ESPN, this will lead to rampant charges of bias on the part of Disney/ESPN/ABC. Disney is now massively incentivized to promote the SEC; some would argue that promotion will come at the expense of other college leagues. In a sport where perception is reality, that’s a major issue going forward. Especially when other leagues may follow the SEC’s lead and pledge exclusive rights to individual networks. The Big Ten could end up all at Fox, the Pac 12 and Big 12 to CBS or NBC? (The ACC was already at ESPN)." [/QUOTE]