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The Carrier Dome Renaming Thread...
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[QUOTE="richmondcuse03, post: 3080232, member: 984"] It’s also possible the Carrier spokesperson isn’t in the know. But having experience with how these things work, my guess is the school is forcing the issue. Carrier is traditionally bad at handling PR too. I don’t view it as bad business though. I’m sure Carrier was given an opportunity and they gave the school the finger. Then it was a matter of seeing who blinks first. I’d be surprised if Carrier ended up suing but as many have said, it depends what the original agreement and language stated. I just have a hard time believing they win the court of public opinion if they sue to enforce a donation agreement from four decades ago given how naming rights deals have evolved, how much value they got over a “donation” and the fact that the building has lasted longer than equivalent buildings built around the same time have. The school is spending hundreds of millions to essentially build a new building. Carrier isn’t donating again so they can bid on the rights for the new building. Suing would make them look petty to a lot of football fans (who probably own HVAC businesses or make buying decisions on HVAC Systems). I’d be happy to help the school win the PR battle on this one. [/QUOTE]
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