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What's with SU Athletics Marketing?
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[QUOTE="OttosBestFriend, post: 750093, member: 852"] Here's the problem with that theory... Once people get used to receiving free tickets, they will never pay for them again. I worked in the marketing dept for the NJ Nets during the Derrick Coleman/Kenny Anderson years and this was explained to me matter-of-factly. It's similar to what happened with stand-up comedy clubs. During the 1990's many comedy clubs across America "papered" the room with free passes so that they could get people in for the 2-drink minimum on nights when the huge stars weren't in town. Problem was the general public got so used to receiving free tickets that they never wanted to pay when the biggest names came to town and ultimately many clubs closed and many of the ones that remained open stopped booking the A-list talent because they simply couldn't afford it. I'm just as guilty of this practice. There are certain restaurants that I really like for a quick lunch (Moe's, Jersey Mike's, Johny Rockets, and a few others), but I only go to the one that I have a coupon for so I don't have to pay full price. For as much as I like those above restaurants, I don't think I've paid full price at any of them in years - And I go to each one at least once or twice a month. [/QUOTE]
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What's with SU Athletics Marketing?
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