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Message: [QUOTE="shantydaze, post: 3001564, member: 666"] How the Nike connection plays out will be interesting once the OAD era ends. Right now, it easy for Nike to identify on players to bid on. But, when talents like Williamson and Reddish go straight to the NBA, it might be a little more difficult. Also, from a marketing perspective, are the shoe companies more concerned about people seeing the logo on the jerseys of successful schools or in securing the rights to the player once he is in the NBA. If it is the latter, Nike may not be as free with the benefits it pays to players to steer them to Duke. [/QUOTE]