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[QUOTE="Fjoinkay, post: 339158, member: 604"]
One thing the SU Athletic department can do, in addition to everything else they are doing, and they may already be doing this, is target grade school kids.  If grade school kids in CNY are excited about SU football their parents will buy tickets.  Kids don't care if SU is a private school, they don't care if SU plays USC in New York and they don't care if the AD suggests taking the train to Manhattan to watch a game.  And once the kids are interested you can create loyalty that may last a lifetime.  Sports have never been more popular. 
 
I say this after a skype with my 7 year old niece in Clesmson, S.C.  She loves the Tigers because everyone in her 2nd grade class which began last week loves the Tigers.  In fact, she asked me point blank if I liked the South Carolina Gamecocks, and she was relieved when I said no.  I don't think my niece will ever play football, and I doubt she will be an athlete unless she fulfills her dream of becoming a cheerleader. 
 
Yes, football runs deep in the South Carolina culture.  Yes, SU will probably need to start winning before it can attract the youngsters.  But I would target that demographic more vigorously than say the 35 and older crowd who are entrenched in their habits which don't include following SU football.  I have cousins in CNY with kids and my cousins, none of whom attended SU, are all more interested in going to games now than they were in the past.  I think part of the reason is that they like Marrone, but the other reason is that their kids like going to sporting events.
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