HakAttack
Shirt World Hater, Script Jersey Lover.
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- Sep 3, 2011
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...but this all-star game "production" is making it really difficult.
Too much hip-hop, too much rapping, too much focus on "entertainers" of questionable ability -- rather than on basketball.
I realize it's probably a generational thing, but back in the day when I loved the NBA (and had season Knicks tickets), it appealed to all ages because it was about .... BASKETBALL Today, not so much.
Let me try to break it down...know that I'm coming at this as a particular viewpoint of a late 20s male who embraces and consumes "hip hop culture."
As the NBA was starting to take off in the 80's with rising popularity, so was Hip Hop. For the first time, you had black artists who had complete control over their own business and were able to flaunt their individual talents in a way that their R&B forefathers hadn't been able to do before them due to control at every turn from the white music industry establishment.
Meanwhile, the NBA was quickly becoming the ONLY major pro sport in America where young black men could fully express their individual talents and still be lauded within the context of a team game. You can't do that in Football. For all the individualism that special players have, you're still confined to an offensive play caller, to a QB who hands you or throws you the ball. Baseball is perhaps the ultimate team sport. You can hit 4 home runs a game and your team can still lose. In basketball, you have individual players expressing their athletic creativity and individual style of play. In the NBA however, you can be an individual and express yourself, but still be part of a team.
As the 80's and 90's progressed, the NBA saw the rise in popularity of individual PLAYERS, unlike the more traditional "team" framework of the 60's and 70's. Magic, Nique, Barkley, A.I. & Jordan immediately come to mind. The best modern example today is probably LeBron.
This change is echoed in Hip Hop too, as the "superstars" moved away from the Run DMCs, NWAs and Public Enemies of the 80's and gave rise to the individual super-rappers of the 90's. Rappers like Nas, 2Pac, the Notorious BIG and Jay-Z all come to the forefront as individuals in a way that Hip Hop hadn't seen before.
Then even more crossover between Hip Hop and Basketball happened, with cultural touchstones like the Fab 5, A.I., White Chocolate, etc...
Now what we're seeing is the results of all the change that happened in both cultures since the 80's and 90's. Both Hip Hop and the NBA are now almost 100% about the individual. And I don't think that's such a bad thing that both groups represent a space where young black men can express themselves creatively on an individual level at the height of their respective circles of cultural influence.