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[QUOTE="IthacaMatt, post: 4273447, member: 405"]
This is true.

[U]Nope[/U].  It clearly said that university collectives are ok, and that "OF COURSE" they are intended to benefit the athlete.  The general idea is that this be characterized as advertising and marketing opportunity, not pay for play.  As long as you do that, the NCAA said BOOSTER GROUPS CAN DO THIS.  Go read it again, the original July 2021 Guidance document.  I posted this above, the original one, in this thread.  Read ALL of it, not just the parts you like, that support your argument.  You have to read and apply the WHOLE THING.

If the NCAA ever really tried to sanction a school over this, based on May 2022 changes to its rules relating to NIL and Booster Collectives from July 2021, they WOULD NOT WIN IN COURT.

FACT.  Pay for Play was never OK, but Collectives making deals with athletes was OK.  You can't offer it to a recruit, but you can tell a recruit that "these kinds of things are available for [I]somebody like you."[/I]

They can try to rescind that a year later, but they can't really enforce it for anything that may have happened between July 2021 and May 2022, so long as it doesn't violate the "Prime Directive" - No (direct ...) "Pay For Play".

But any other advertising and marketing opportunities are pretty much protected by a growing collection of state laws.  Did you notice how prominently "compliance with state laws" has appeared in this stuff?
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