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[QUOTE="HRE Otto IV, post: 3917099, member: 5685"]
FB content was always a factor (see Nebraska to the B1G).

Tier 1/2 TV rights will go up based on a great FB brand or shorter supply. Killing off the B12, P12, or ACC cuts the supply of P5 conferences. The SEC hit the double whammy getting FB brands and killing the B12. There are very few brands left outside of the B1G/SEC. Adding UVA/UNC would add Tier 1/2 value if the ACC dies off.

To a lessor extent inventory helps Tier 1/2 as well. ESPN rather be choosing the best game from 10 conference games rather than 5 conference games. There is less chance for a stinker. Also CFB is a regional sport. There is a reason why between two games at the same time, ABC will have the most regional game, while ESPN2 will have the other game. So a conference being in more regions helps. In both of these areas adding SU helps.

Tier 3 TV (conference networks) is about cable subscribers and advertising $. Adding a new market makes both go up. SU helps in both of these areas as well.

Tier 3 streaming is about subscriptions. Here the size and loyalty of your fanbase is important. In general there are more football fans than basketball fans so FB would be #1. For schools like KU, UNC, SU though having large loyal BBall fanbases helps. It closes the gap with FB.
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