I agree 1000% that long-run web based ACC content is the way to go...in five years the smart TV (internet enabled) will have penetrated more than 80% of the US market.
But I do wonder if some of the commentary coming from the realignment source everyone relies on here is maybe a bit rose colored when it comes to this particular issue. No slam on Arb, he seems to be way ahead of the curve on a bunch of stuff and it's a treat to have him here for sure. But the line of reasoning on this seems to be that ESPN and the ACC are seeking to preempt the move to ala-carte by creating a digital ESPN3 style network for ACC content - as if they are in on some secret and everyone else is out in the cold on this one. That would be nice, but then why is the SEC reportedly going to launch a network this summer - wouldn't ESPN be sharing their competitive strategy in the media business with their biggest contractual partner?? Just wondering - if this is such a great thing for the ACC, why wouldn't the SEC go that route as well? It may be a difference in their contract structure, it may be a difference in the demographics of their fan base, or it may be that the ACC is getting the shaft in this...I am not sure, but would love to hear thoughts on this.