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[QUOTE="CuseMan4, post: 3061750, member: 5564"]
Social media is 10000% an advantage and the basketball team should use it to the extent that the football team does. Yeah a kid isn’t going to pick a school just based off social media, that’s silly to think.

However all these kids are on social media. Don’t think for a minute they don’t love all the attention, edits, etc they receive. Social media helps kids become more familiar with the school, players, and coaches without even visiting the school.

Huge example the football team just came out with La Familia which I’m sure everyone knows about. A recruit can look at that and see how the team vibes, what they do on a day to day basis, what practices are like, the personality of players and coaches, they can see facilities, and so much more just through this video series. They can see all of that without even visiting, and it may make it easier to get a kid on campus now, or maybe he becomes more intrigued with Syracuse. It all adds up and is a huge assist to coaches. It’s never going to be a deciding factor for a kid but hell it can be a huge assist.
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