Alex Kline

[Jake]

Bingo. We need small and medium sized businesses. Large ones are great but the mid size ones who can spend 25-250k a year are ideal.Calvin Russell’s social followings are huge. A business in Syracuse could tap into that and in person events for not a lot of money.

agreed, the whales are not the way to do this. You will tap them out quickly, it needs to be part of a corporate structure where the business gets access or other deliverables for clients. They can repeat annually.

 

[bnoro]

Bingo. We need small and medium sized businesses. Large ones are great but the mid size ones who can spend 25-250k a year are ideal.Calvin Russell’s social followings are huge. A business in Syracuse could tap into that and in person events for not a lot of money.

This sort of thing is fascinating to me.

For example, Calvin has a huge social following, but what percentage of that is people from the Syracuse area? If you are a local company, does him having a 'national following' impact what you are willing to spend with him?

Or is, let's say a guy like Bacheyie, a better choice for a local company to go with?

 

[richmondcuse03]

This sort of thing is fascinating to me.

For example, Calvin has a huge social following, but what percentage of that is people from the Syracuse area? If you are a local company, does him having a 'national following' impact what you are willing to spend with him?

Or is, let's say a guy like Bacheyie, a better choice for a local company to go with?

Definitely could be for a local business especially if he ends up starting. Could be a bargain marketing deal honestly.

Calvin has some broader appeal. He brings a celebrity factor to campus that few freshmen do. So you can do a lot of local events with him or promotions and say he does really well…you’ve got an early relationship with a potential pro. But you’re right - for social the followers matter more for national brands if you’re paying per click / eyeball. I’m definitely conflating it.

And of course the middle area to this could be SU fans that own their own businesses. So an event for clients where a few star players show up is a tax deductible marketing expense that you get personal benefit from. And some access to the team you already like. I suspect there are a lot of those types of deals in other programs.

 

[cusefan88]

Seems like Meier's Creek is leading the way in this area locally but in order to level up there needs to be many many more like them.

 

[CuseFan]

Kline did fine helping put together the roster this year. It’s not his fault that George one of the best PGs in the ACC last year took a step back this year. That’s more on Autry

Kline also found Kyle and Kingz who have been reallly good for us. And Betsy to an extent has been better than what people thought compared to what he did at Cincy. Unfortunately the weak link on the roster is the coach. Talent can bring you so far. If you have a coach that doesn’t know how to use the talent, develop the talent, scheme with the talent or make in game adjustments….not much more talent can do when that’s your coach.

We are 15-11. We really should have won that Houston game which would have been a hell of a win, honestly probably should have beat Clemson too, if Donnie even had an AVERAGE first half that game….we win. Should NEVER lose to BC or Hofstra. We were so close to being 19-7 if we justmade our free throws and the ball bounced different a possession or two. And could have had quality wins over Houston, Tennessee, Clemson, SMU and Cal. We’d probably be in the tourney or pretty damn close depending on what we did the last few games here. But that’s the game of basketball for ya. Ball doesn’t always bounce your way. But we were really that close. That’s why I don’t think talent is the issue at all

Completely agree. We have the talent. Kline did well.
We had some bad breaks, luck, and coaching, which is hopefully corrected given the SMU game results.

Cuse should be 18-8 with "normal" games, and be in the NCAA discussion. Shame that we are not.

 

[Bayside44]

SMU is actually a great comp for us - virtually identical endowment, similar socioeconomic profile for students/alumni (although we are much larger and more selective).

There really no structural reason why they would have any meaningful leg up on us for an NIL perspective (for basketball)

Oil money.