Of course they make money this bowl is an obvious 501(C)(3) for whomever owns and operates this bowl. They don't pay any taxes and can jack up expenses and write them off instead of paying that money to Uncle Sam. Every bowl is a scam and is full of people being paid inflated salaries and not having to pay that money to the government. Any operator of a bowl probably stuffs that bowl board with relatives, friends, corporate friend and pay them for working on the bowl committee. Its smart and technically legal. You are able to write that money off your tax returns and pay friends instead of the paying the government. I would do it if I was a corporation. Why do you think almost every bowl has a corporate sponsor. They get to write that money off by creating a 501(c)(3) out of it and get advertising/branding out of it as well.