That's my question too. Respectfully, OPA, I still have not heard one good rationale for why it is in SU's best interests for the BE to rebuild successfully and retain their BCS bid.
Here is why.
First, the part that everybody understands: right now, the Cuse stands to benefit HUGELY from "product scarcity." Cuse, BC, Pitt, and Penn State are the only northeast major sports programs, and of those 4 teams, Syracuse and Penn State have the most appeal in the media capital of the world. Syracuse even has a minor competitive advantage relative to Penn State regarding East Coast media appeal because of ACC membership, whereas Penn State is stuck playing Purdue, Indiana, Northwestern, Iowa, etc.
Second, the part that many Syracuse fans seem to have missed: Rutgers and UConn are very high on the list for ACC and BIG10 expansion, partly because Notre Dame considers these schools to bring valuable tv markets and east coast lil sister competition. Much of the commercial appeal that Syracuse has, is replicated in crappier degrees by UConn and Rutgers. So as much as we want to pretend otherwise, UConn and Rutgers are not going to be left out in the cold. UConn will not go to the MAAC or A-10, and Rutgers will not cancel it's football program.
So, for UConn and Rutgers, there are only three outcomes:
(1) ACC,
(2) Big10,
(3) some-weird-Notre-Dame-driven-monstrosity, contrived merely to serve N.D's interests through leverage vis-a-vis TV executives and the NCAA (also known as the Newest Big East).
Syracuse would be best served with Rutgers and UConn "surviving" in the Newest Big East. Any other realistic outcome would put Rutgers and UConn roughly on par with the Cuse and diminish the product scarcity we are currently projected to enjoy.