Information has to be a two way street. If a coach shuts out the local media, the coverage isn't going to good even if you had Edward R Murrow doing the coverage. Players agents only call the national guys because that gets them stuff. Coaches do the same thing. And then we complain when the locals don't get scoops.I don't believe there's a lot of paywall worthy info coming from Axe's text service. Also, a media company shouldn't be running a text service when they have a perfectly good website to write practice reports on if they are getting that information.
My other big complaint is all the articles that are written are based off of two to three soundbites from the media availability from each practice. If you watch those videos, you can see the story being written before it comes out. It's just shoddy journalism.