They’ve been waiting years/decades for this opportunity and are saying basically a small tailgate can have enough juice to float the program thru 9 figures (granted over 7 years) like most people would throw down to cover beer (I know I’m exaggerating a bit here).
You think they’re all of a sudden going to go short-term now?
No way. First, it’s not breaking them. Second, the conference money will be coming. Third, this is built into their being. This isn’t some investment into a wacky cousin’s gourmet fluff and nutter sandwich shop. This is Gilbert and Sullivan-level sense of duty. And now the stigma is gone. Shackles are off. And they’re in a power conference.
This same donor said (and this noted in the comments), in response to the AAC charging them $18M to leave, “SMU can just tell them to pound sand and leave. We’re leaving. Send us the bill. Hasta la vista.”