Getting even deeper into the GOAT case for Jericho IF AEW truly makes it...his versatility in terms of character work. Not even talking in ring performance, because even in some of his less successful(for him) character eras, Chris usually killed it in the ring. In particular, I remember him putting on phenomenal matches on Raw throughout his 2013 face, surprise Royal Rumble return Jericho era. That character wasn’t anything unique for him, though. He was basically popular because he came back out of nowhere and was face for the first time in awhile and was performing well. I’m sticking to strictly characters here...
Austin got one character that was truly over. To be fair it’s all he ever needed and possibly the GOAT character, but could he reinvent if he had to? Part of that was the character was just so big, but I also think it was the perfect fit for him and he can’t really do anything else. Podcast Steve isn’t all the different from Stone Cold. Podcast Chris - it’s clear that guy can do pretty much any character. Early 90s Stunning Steve was cool, but that’s like ECW Jericho or 2003-04 or 2012-14 WWE Jericho level which was good, but I’m not even mentioning that stuff as great character work for Chris.
Rock had his early NOD and branching out on his own deep voice, weird sideburns heel 97-99 era, his mega through the roof popular 00-02 face era, and Hollywood Rock(which was just insanely great stuff). I’ll give him 3.
Hogan had “Real American”(in the running with Stone Cold as the biggest thing ever) and “NWO” (in the running as the most unexpected and best heel run)
Ric Flair was always the exact same Ric Flair, he was just “face” when the southern WCW fans were feeling nostalgic, Bischoff was being a real life jerk, or he was old as dirt and the fans were appreciative and nostalgic.
I acknowledge that Chris never had one character as career defining as those guys’ best character...but he had more great ones than anybody and it’s really not close. And he really didn’t need to make this many transitions. He could still be cashing WWE nostalgia checks off of Y2J.
Only talking about Jericho’s characters that truly 100% hit their mark to the biggest extent that they could(because even in his “down periods” he did some great work at times):
1) Jericho had the whiny, ridiculous, conspiracy theory, troll before trolling was even officially a thing 98-99 WCW heel.
2) He had the rockstar Y2J face character(that was right on prime Austin and Rock’s ass in terms of popularity despite never getting anywhere close to the same push - and with the fans who wanted to be a little different and rock the boat just a little...he was their favorite).
3) He had snarky, “King of the World” two belts heel Jericho that held the WWF and WCW belts at the same time, and was the ultimate underhanded, coward with zero integrity or pride.
4) Underrated and IMO largely overlooked (and I’d be ok if someone said it wasn’t significant enough
to count), but summer 2005 heel “Fozzy Rock Star” Jericho that turned on Cena and helped legitimize him as the champion on Raw(after WWE called an audible and basically demoted their other new champion Batista to the B Brand), was really entertaining and effective as a main eventer after being completely de-pushed for like 2 years. He just stepped right up into the main spot like it was nothing. The guy got fired and made the security guards carry him out kicking and screaming after begging Bischoff to let him stay - and this was the guys freakin exit from his first run, for several years! Most guys gotta go out strong and getting cheers and Jericho went out as despicable as possible, lmao.
5) He had the “gelatinous tapeworm, hypocrite, parasite, do you understand the words that are coming out of my mouth” slow talking, suit wearing Jericho(arguably the greatest heel of all time IMO).
6) He had “best in the world” , “Chris Jericho invented _______” that admittedly was probably a bit of a cross between 2008-10 suit Jericho and the more flamboyant 2001-02 and 2005 Jericho.
7) He had the “drink it in maaaaaaan”, “you just made the list!” 2016-17 Jericho and I’ll count it as one character even though he got it over as both a heel and a face.
8) And he got his current, crazy, face painting, “past his prime”(on purpose!! Being “washed” but insane and more dangerous than ever has actually been part of his character on purpose!) thank me, I want to hurt you “Le Champion”, “Bit of the bubbly” Jericho. And honestly, I might be doing a slight bit of dis-service by combining his New Japan and AEW personas. There’s not a ton of material to go on, but what’s there is phenomenal and can possibly be separated into different characters?
I don’t even know anymore. The guy just constantly evolves and kills it. And on the rare occasions when he hasn’t, he quickly recognizes the mistakes. Like - 2007 comeback face Jericho was lame and he quickly fixed it into probably his peak era.