Bryan B. Blair is a nationally respected college athletics leader known for combining enterprise leadership, cutting-edge innovation, and elite program-build...
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Bryan B. Blair is a nationally respected college athletics leader known for combining enterprise leadership, cutting-edge innovation, and elite program-building to drive transformational outcomes. Appointed in 2022, Blair serves as Vice President and Director of Athletics at the University of Toledo, where he has led a bold and comprehensive modernization of Rocket Athletics—marked by record-breaking revenue generation, championship success, strategic brand elevation, and a deep commitment to student-athlete outcomes. In 2024, he was named to the prestigious
Sports Business Journal Forty Under 40 list, affirming his standing as one of the most influential and future-ready leaders in sports and entertainment.
As the 14th Director of Athletics in school history—and the youngest FBS AD in the country at the time of his hire—Blair has redefined Toledo’s trajectory. Under his leadership, Toledo has delivered one of the most dominant competitive runs in the country. The Rockets have won 13 Mid-American Conference championships—more than the previous decade combined—since his arrival and became the first FBS school in history to win outright conference titles in football, men's basketball, women's basketball, women's cross country, women's tennis and men's tennis in the same academic year. In total, Toledo secured six MAC titles in 2022–23 and five more in 2023–24, including championships in cross country, tennis, football and basketball. The program also made history by capturing the Cartwright Award as the MAC’s top overall athletics program three consecutive times and sweeping both the Reese (men’s) and Jacoby (women’s) trophies for the first time in school history in 2023–24.
Bryan Blair's File
Education:
• Law Degree, South Carolina '10
• Bachelor's Degree in History, Wofford College '07
Administrative Experience:
2022-pres. Vice President and Director of Athletics, The University of Toledo
2018-22 Deputy Athletic Director/COO, Washington State University
2014-18 Senior Associate Athletic Director, Rice University
2012-14 Assistant Director of Compliance Services, University of South Carolina
2011-12 Compliance Coordinator, Rice University
2010-11 Academic and Membership Affairs Postgraduate Intern, NCAA
College Football Playing Experience:
2003-06 Wofford College
Family:
Wife, Jenna, daughter Brielle, son Beau