The college football landscape has changed and continues to change making it more difficult for any school without a fanbase that has the ability to compete in the world on NIL to compete on the field.
The easy answer to “How do you fix SU football“ is to say recruit better. Although this is the truth, it’s not that simple. NIL and the elimination of the 25-player initial counter rule for football have made recruiting much more difficult for smaller schools. Big programs with big NIL operations will be able to attract better players initially, attract better players from the portal and prevent their current players from leaving for another school. The only players leaving the big programs will be players the program wants to leave. Second string players are not going to leave their current school where they are making 30K in NIL $ for a first-string opportunity that only comes with 20K in NIL $. Programs with smaller NIL support will be challenged to initially attract top talent out of high school, challenged to attract top talent out of the portal and challenged to hang on to their own player who develop into a good player.
And the ability to offer more than 25 new scholarships each year only means the top programs will be able to push more players who appear to be under-performing out of their program.
NCAA council permanently drops new-player limit for football - ESPN
Syracuse already doesn’t recruit well against the top tier programs in the ACC. Heck, we don’t even seem to try. Syracuse has 18 commitments for the 2024 class. Of the 18 commitments, none of them, zero, had an offer from Florida State, Clemson, North Carolina, or Miami when they committed to Syracuse. Conversely, of the 87 players in the 2023 class who have already committed to Florida State, Clemson, North Carolina, or Miami, only 13 had an offer from Syracuse. SU had only offered 13 of the 87 players who have committed to the top programs in the ACC. We are not even recruiting the same players. The players we want, the top programs don’t seem to want. And 85% of the players who have committed to the top programs weren’t even offered a scholarship by Syracuse. Posters on this forum applaud each commitment and often post how each kid is a great get. Then the same posters complain when the Syracuse team isn’t competitive against those top programs on Saturday.
In my opinion, Syracuse should be offering and developing relationships with every top kid out there. Of course, we aren’t going to sign them all, but could we sign one or two a year? And, if we established relationship with the player when he was in high school, we may have a better chance with the same player if they hit the portal down the line.
NIL is crazy and it is affecting the NFL. I never would have thought a college player would be able to generate the kind of money that is out there. Top players are making millions of dollars a year. Both Caleb Williams and Shedeur Sanders are talking about delaying their entry into the NFL and staying in college, so they don’t have to take a pay cut. Of course, when players of this caliber decide to stay in school another year it allows the school to continue to stockpile talent because they only have to push a lesser player out to create another scholarship for a player they want.
Shedeur Sanders Could Make $10 Million In NIL If He Stays In College (prosportsnation.com)
RUMOR: Caleb Williams Has List Of 5 NFL Teams He'll Play For (totalprosports.com)
Syracuse is trying. There are a few collectives out there for Syracuse athletes, but it’s unclear how much money is really available for top players. And it appears as though the 315 Collective may no longer be active.
According to the On3 website (if you know a better source please share), some ACC programs are very active in NIL.
- Miami; > $7 million valuation for 50 players.
- Clemson; > $5 million valuation for 38 payers.
- Florida State; > $4.5 million valuation for 48 players.
- North Carolina; > $3.8 million for 13 players.
- Syracuse; < $1 million.
Without serious NIL support, I don’t see how Syracuse can compete with the top programs in the ACC.
NIL Valuations are primarily based on three elements; performance (athletic results -wins, yards gained, TD’s scored etc…), influence (social media strength) and exposure (market and media). Skill position players have some control of their performance numbers with QB’s having the most control.
About On3 NIL Valuation, Brand Value, Roster Value - On3
With that said, I would suggest Syracuse direct a large portion of the NIL $ that is available to offensive linemen. Offensive lineman seems to be making less NIL $ than other positions, but they also could have the most impact on a team’s success. The better the offensive line, the better the team usually is. We could get more bang for our collective buck by prioritizing linemen. Skill players will be able to generate NIL $ with their performances (and a social media presence).
What kind of NIL money is available to Syracuse?