Miller “The Champagne of Beers”

[pfister1]

Looks like Miller’s overly boastful characterization of its beer has finally caught up with it. Wonder if they can prove their claim?

Belgium destroys shipment of American beer after taking issue with 'Champagne of Beer' slogan | CNN

 

[Capt. Tuttle]

Looks like Miller’s overly boastful characterization of its beer has finally caught up with it. Wonder if they can prove their claim?

Belgium destroys shipment of American beer after taking issue with 'Champagne of Beer' slogan | CNN

Never thought Belgians were so stupid.

 

[Symphony Steve]

Well, it's Miller's. And certain European geographical appellations enforce these restrictions through, I think, the European Union. Not just wine, but products like olive oil, cheese, balsamic and other artisanal items.

Hey, I'm old enough to remember Gallo labeling jug wine as 'burgundy' and 'chablis'. That would definitely give any region a bad name.

 

[GreekFreak]

Well, it's Miller's. And certain European geographical appellations enforce these restrictions through, I think, the European Union. Not just wine, but products like olive oil, cheese, balsamic and other artisanal items.

Hey, I'm old enough to remember Gallo labeling jug wine as 'burgundy' and 'chablis'. That would definitely give any region a bad name.

Ain’t no Boone’s Farm.