It means he isn't going to do it isolated on his own. He's going to work with the school and make sure everything is clean so he doesn't cause issues.
I just looked up the article again, here's a link:
Weitsman cautious about NIL but ‘would love to bring the next Zion Williamson’ to Syracuse
He said "I haven't jumped in yet. I have thought about it. There are a lot of compliance issues. I want to make sure of the rules. The compliance department at Syracuse is very strict, and I need to abide by the NCAA rules at all times. The most important thing is that I'm always in compliance. Before I do anything, at any time, I check with compliance. When I see a player eating at one of my restaurants I call compliance. Some of the rules are archaic. But the last thing I want is to get SU into trouble." The author of the article also said "Weitsman said it's particularly important to . . . run his interactions with SU athletes through the school's compliance department."
So, it's clear he's not going rogue with NIL and intends to work lockstep with the school. If they tell him not to do something, it appears he would listen.
Boosters, like Weitsman, working with the schools.