Now you're being dense for the hell of it. We're talking finances and economics. Between a family of four, you'll probably spend $200 before taxes and fees for tickets in the 300s. Parking and food are going to be factored in as well because you don't tell kids they have to starve for three hours. For someone, that's a bill or a week/two weeks of groceries that they can't spend. Everyone's situation is different and that's going to play a role into what we're seeing with football attendance. The economy is trash right now and as it pertains to sports, people are being priced out everywhere and may be able to only go to one game a year. Colgate or Army may have been their one game. This is what I'm trying to get across. It's not an access issue.