Your 2014 Syracuse Football Poster...

[OrangeTarheel]

The full tutorial is on the pay side.

I knew I was getting it wrong. No wonder I always get wedgied at the tailgates.

 

[Chris02M]

there is a secret password to access the pay side too

 

[SU2NASA]

I really hate Nike.

Ask the Michigan fans about Adidas.

 

[SUinNYC]

It's not bad, but not great. Far from cool. I like the "Syracuse Football" over touting Orange. People tend to go with Syracuse, Cuse, Da Cuse, etc. The Pepsi and Swoosh logos are needed given sponsorships, but putting all the social media icons on a physical piece of communication is somewhat hilarious since you can't click and go. And don't love using the helmets of the opposition as it puts so many more visual elements on there to distract. I tend to believe all communications need to have an onwable brand message/look with some call to action. For posters like this, just make 'em look damn cool/badass and convey the info in small font.

Like you know anything about advertising.

 

[MadNY3]

Like you know anything about advertising.

This is true.

 

[Full_Rebar]

They have them. That's what they'll be wearing this season, the season that the posters are promoting. Shooting a promo picture with a dozen players isn't hard.

Exactly. I hope SU is bringing the new uniforms to the summer events where they are pushing tickets. It's amazing how little the SUAD is promoting them after the launch announcement. We've talked about selling tickets in Rochester/Albany, etc. so why not create some social media buzz by using the in-uniform models in a social media scavenger hunt in those cities to create more awareness?

 

[OrangeXtreme]

Exactly. I hope SU is bringing the new uniforms to the summer events where they are pushing tickets. It's amazing how little the SUAD is promoting them after the launch announcement.

Because they're hideous?

 

[rocklloyd]

At least there were no typos in this year's poster.