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Branding

i also yearn for them because looked good. aye yi yi. i guess these ones look bad because the team was bad right?

syracuseorangeuniforms_display_image.jpg

It sure didn't help. The two are linked. Horrible look and horrible performance. One reinforcing the other until they are legendary. Same with McNabb era.

It's easier to brand a winner than a loser. I'd rather be the marketing guy for Sam Adams than Miller Lite. Have you seen the McNabb era uni's? Plain and simple - like Oregon's old uni. But they sucked in theirs and no one is pining for those ugly things.
 
I totally agree about winning, but I'm not sure I'm buying the performance/influencing uni opinion thing. I loved the uni's during the Maloney era. The performance, not so much.
KirbyDarDar.jpg

You don't have to buy it. You're either aware of it or you're not. It's like saying "commercials don't influence my opinion on that company" - admit it or don't - there is a link.
 
You don't have to buy it. You're either aware of it or you're not. It's like saying "commercials don't influence my opinion on that company" - admit it or don't - there is a link.
In your opinion. In my opinion, they don't. We could have been 11-0 this year and most here who have stated they hate the uniforms would still say they hate the uniforms. The only difference is that we probably would not have had 2, 467, 932 threads about them.
 
In your opinion. In my opinion, they don't. We could have been 11-0 this year and most here who have stated they hate the uniforms would still say they hate the uniforms. The only difference is that we probably would not have had 2, 467, 932 threads about them.
the cusian is smart enough to discern between performance and attire, but the rest of us aren't.
 
the cusian is smart enough to discern between performance and attire, but the rest of us aren't.


Many sports teams do not make that distinction - there is according to many some undefinable or intangible link.

Just sayin.
 
Many sports teams do not make that distinction - there is according to many some undefinable or intangible link.

Just sayin.
keep going to the sabres. sabres fans love the original unis. they had such a drought in the 80s until lafontaine showed up but they still loved the jerseys. loved the no goal team, hated the mad cow. they loved the presidents trophy team in the banana slug logo in the mid 2000s so much and hated hated hated the unis.
 
orange79 said:
In your opinion. In my opinion, they don't. We could have been 11-0 this year and most here who have stated they hate the uniforms would still say they hate the uniforms. The only difference is that we probably would not have had 2, 467, 932 threads about them.

Winning leads to exposure and big games; that's the unis we remember and associate with the university most. Had we went undefeated and then had 2-3 more years of winning - these would be the iconic unis we'd all be pinning for in 30 years. That's what history tells us. It's not a matter of opinion.
 
the cusian is smart enough to discern between performance and attire, but the rest of us aren't.

You mock, but can't refute.

Let's look at Alabama. Yep - wow. They have an unabashed old school uni, heaped in tradition. We can all see it if we close our eyes. Has it been because they have stuck with it for so long - or because they've NC with it on in different decades?

Okay let's look at South Alabama. Close your eyes. What do you see? Nothing. Nada. Zip. Because they don't win at the highest level.

Let's try close to home. Think Syracuse basketball. What Uni do you see? Trick question. You can probably see every uni we've worn to a Final Four. Have a favorite? I do. It's the one that I remember them wearing when I first got swept up in the tourney run when I was in school. The script "Syracuse" across the chest. Why do I think of that as the iconic one? Winning. We won with it on, so for me that will always be the one. Do I love the newest "platinum" uni? Nope. But I'm more than okay with it because we've gone to a final four with it and have had a golden run of great seasons in them.

All teams that have traditional unis have them because they've had a winning history over time in them. Why is so hard to imagine that the reverse would be true? That when a team has a bad season in a new uni, it exasperates the frustration?!

Also re:Sabres - What if they had sucked in the Mad Cow unis? Or the banana slugs? It's easy to market a winning product well. It's hard to market a losing program.
 
Really.

Are you 18 years old?

Are you a football player who is preparing to play major college football?

I think you underestimate the research that those kinds of kids undertake or what information they receive.

The fact is that the primary concern is whether the kid will get to the NFL.

Syracuse University gets kids to the NFL and has a long history of doing so.

As I have mentioned in the past, many of the best to every play the game played at Syracuse and were big stars in the NFL.

The kids know/learn that information.

Again, I am truly amazed at the self-deprecating attitude that so many have on this board seem to exhibit when discussing SU Football.

No I am not 18. However, I was 18 once. And I was recruited to play hockey at some very prestigious universities. I have been on recruiting trips and have done years of research preparing to accept a scholarship. At the end of the day I cared about two things. Are they good now and can I play. That being said I have no freakin clue what your post has to do with branding (and ostensibly uniforms).

Self-deprecating? Have no comments on this as I am not sure you are using it in the right context.
 
No I am not 18. However, I was 18 once. And I was recruited to play hockey at some very prestigious universities. I have been on recruiting trips and have done years of research preparing to accept a scholarship. At the end of the day I cared about two things. Are they good now and can I play. That being said I have no freakin clue what your post has to do with branding (and ostensibly uniforms).

Self-deprecating? Have no comments on this as I am not sure you are using it in the right context.

He's equating "we are recruiting this kid and we told him about Marvin Harrison playing here and he went a looked it up on YouTube and thought wow I didn't know he played here" with Megatron.
 
He's equating "we are recruiting this kid and we told him about Marvin Harrison playing here and he went a looked it up on YouTube and thought wow I didn't know he played here" with Megatron.

I get it...but still. Telling a kid Marvin Harrison played here and looking at YouTube Videos. I don't think a HS jr or sr is gonna say... "But Dog, those half shirt, mesh jerseys tho,"
 
You mock, but can't refute.

Let's look at Alabama. Yep - wow. They have an unabashed old school uni, heaped in tradition. We can all see it if we close our eyes. Has it been because they have stuck with it for so long - or because they've NC with it on in different decades?

Okay let's look at South Alabama. Close your eyes. What do you see? Nothing. Nada. Zip. Because they don't win at the highest level.

Let's try close to home. Think Syracuse basketball. What Uni do you see? Trick question. You can probably see every uni we've worn to a Final Four. Have a favorite? I do. It's the one that I remember them wearing when I first got swept up in the tourney run when I was in school. The script "Syracuse" across the chest. Why do I think of that as the iconic one? Winning. We won with it on, so for me that will always be the one. Do I love the newest "platinum" uni? Nope. But I'm more than okay with it because we've gone to a final four with it and have had a golden run of great seasons in them.

All teams that have traditional unis have them because they've had a winning history over time in them. Why is so hard to imagine that the reverse would be true? That when a team has a bad season in a new uni, it exasperates the frustration?!

Also re:Sabres - What if they had sucked in the Mad Cow unis? Or the banana slugs? It's easy to market a winning product well. It's hard to market a losing program.
they went to the cup in the mad cow uniforms and people hated them

then they sucked in the mad cow uniforms and people hated them

i love that you bold and italicize the wrong word
 
Winning leads to exposure and big games; that's the unis we remember and associate with the university most. Had we went undefeated and then had 2-3 more years of winning - these would be the iconic unis we'd all be pinning for in 30 years. That's what history tells us. It's not a matter of opinion.
We could win the CFP next year and these would not be the iconic uni's I'd be pining for in 30 years. They simply would not.
 
It's not that uni's have an effect on performance (though players will often say "look good, play good - I don't buy that - but hey). It's that performance has a way of influencing our opinions of uni's. That's the link I'm talking about.

Name the two top QB's that played for Syracuse. McNabb and Nassib (not comparing them mind you) - now think of your two "classic" "Syracuse" uni's. Yup. McNabb era and Nassib era. Because we remember winning with them. Winning is the best brand.
I'd go with McNabb and McPherson personally.
 
No I am not 18. However, I was 18 once. And I was recruited to play hockey at some very prestigious universities. I have been on recruiting trips and have done years of research preparing to accept a scholarship. At the end of the day I cared about two things. Are they good now and can I play. That being said I have no freakin clue what your post has to do with branding (and ostensibly uniforms).

Self-deprecating? Have no comments on this as I am not sure you are using it in the right context.


Cool.

I was 18 at one point and I was recruited to play soccer at a fairly high level.

But I had no delusions about playing professionally. I didn't want to play for money and didn't feel I could play for money and yet I still researched the schools to learn about their soccer histories.

You also apparently didn't care about getting to the next level.

That is very different than what the kids who SU recruits are thinking these days. Indeed, that's the primary issue.

So the heritage of the Program - the tradition of producing some of the best to play in the NFL means something to these kids.

There are too many on this board who seem intent on labeling or describing our Football Program in negative terms - who seem to disparage our Program and it's status in today's college football world - they seem to have a distinct lack of regard for the stature of the Program.

I see it on this board more than I hear it from outside observers.

Sorry, that's what I see and hear.

Sorry, but that's what I see.
 
they went to the cup in the mad cow uniforms and people hated them

then they sucked in the mad cow uniforms and people hated them

i love that you bold and italicize the wrong word

You're reading comp is poor. Did they hate them more when they were losing or winning? Did the uni's become a bigger deal when they were losing? It's not even marketing anymore, but psychology.
 
keep going to the sabres. sabres fans love the original unis. they had such a drought in the 80s until lafontaine showed up but they still loved the jerseys. loved the no goal team, hated the mad cow. they loved the presidents trophy team in the banana slug logo in the mid 2000s so much and hated hated hated the unis.


That's my recollection.

Same thing with the Rangers and the Islanders.
 
We could win the CFP next year and these would not be the iconic uni's I'd be pining for in 30 years. They simply would not.

Hatred runs deep. Fair enough, I guess.

Meanwhile our kids and grandkids would be. It's the way of the world.
 
You're reading comp is poor. Did they hate them more when they were losing or winning? Did the uni's become a bigger deal when they were losing? It's not even marketing anymore, but psychology.
they hated the uniforms when they were good bad and indifferent. they're *cking shirts. i can hate my friend's Georgetown shirt without changing my opinion of the friggin person wearing the shirt.

i find you to be very exacerbating
 
Cool.

I was 18 at one point and I was recruited to play soccer at a fairly high level.

But I had no delusions about playing professionally. I didn't want to play for money and didn't feel I could play for money and yet I still researched the schools to learn about their soccer histories.

You also apparently didn't care about getting to the next level.

That is very different than what the kids who SU recruits are thinking these days. Indeed, that's the primary issue.

So the heritage of the Program - the tradition of producing some of the best to play in the NFL means something to these kids.

There are too many on this board who seem intent on labeling or describing our Football Program in negative terms - who seem to disparage our Program and it's status in today's college football world - they seem to have a distinct lack of regard for the stature of the Program.

I see it on this board more than I hear it from outside observers.

Sorry, that's what I see and hear.

Sorry, but that's what I see.


To be fair, I said earlier the school had a lot of history. I am very positive of the school, its history, the coach, the players with an unwavering support. I just don't think the kids draw heritage and history to the uniform in MOST instances.

OPA good discussion. I think I am going to bail on it though. I feel that we have reached as middle ground as we will.
 
For who? It's not fooling me.

Here's what I would do if I were in charge of branding at Syracuse:

1. Roll out the same unis this year, only with orange options.
I believe Gross said Nike is giving them an Orange version for next season.
 
i also yearn for them because looked good. aye yi yi. i guess these ones look bad because the team was bad right?

syracuseorangeuniforms_display_image.jpg
If GRoB had those guys in shape and they won a lot of games, those uniforms would be sweet.
 
It's not that uni's have an effect on performance (though players will often say "look good, play good - I don't buy that - but hey). It's that performance has a way of influencing our opinions of uni's. That's the link I'm talking about.

Name the two top QB's that played for Syracuse. McNabb and Nassib (not comparing them mind you) - now think of your two "classic" "Syracuse" uni's. Yup. McNabb era and Nassib era. Because we remember winning with them. Winning is the best brand.
What about McPherson and /or Graves instead of Nassib?
 
72Cuse said:
What about McPherson and Graves?

I meant to say the "last two" good QB's. Those guys were awesome too. I can see their unis clearly too..
 

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