Different sport for me but me and my family had no idea we were supposed to be marketing. Thought the stats in the paper would do all the work and the coach would assist with their own contacts. Retrospectively seems like a significant oversight. The stats in the local paper don't go anywhere and the coach is limited to their contacts and may have minimal to no contacts.
Not sure of your sport, but I can't tell you the miles we put in for soccer recruiting. South Carolina 3 times, North Carolina, Massachusetts 3-4 times, Pennsylvania multiple times, Michigan, Ohio, NYC...
Non -FB, non-Basketball sport, if you are not on a national or at least regional team, you gotta be selling and being seen. Even regional or national teams might not do it. This year's goalie on my son's HS soccer team has a great resume, better than my son's: ODP regional team 2 years, Academy team 2 years, Varsity as a freshman, All American this year as a senior. Likely going D-3. My son just committed to D-1 Manhattan, and by choice didn't even play his position (goalie) this year for high school (wanted to become better with his feet). Your club team,, and how you do at camps, was all that mattered to the bigger schools.
In fact, Manhattan has never seen him play a game in goal. The saw him at their on- campus camp, then saw him play some field in the state semi-finals. He then went to their next on-campus camp, and half way through, they offered him.
